Cookie Policy

This Cookie Policy explains how Vidysea Education Pvt. Ltd. (“Vidysea”, “we”, “us” or “our”) uses cookies and similar technologies in connection with:

• www.vidysea.com;
• https://pathlynks.vidysea.com/;
• Vidysea websites;
• web applications;
• digital platforms; and
• other online Services operated by Vidysea from time to time.

PathLynks is a proprietary product, platform and brand of Vidysea Education Pvt. Ltd. and is not a separate legal entity.

This Cookie Policy should be read together with the Vidysea Privacy Policy and Vidysea Terms & Conditions.

Cookies are small data files that may be stored on a user's browser, computer, mobile device or other device when a website or digital service is accessed.

Cookies and similar technologies may allow a website or platform to:

• recognise a browser or device;
• maintain a login session;
• remember preferences;
• improve security;
• understand website use;
• measure performance; and
• support relevant functionality.

In addition to traditional browser cookies, Vidysea Services may use technologies such as:

• local storage;
• session storage;
• pixels;
• tags;
• SDKs;
• device identifiers;
• analytics identifiers; and
• similar technologies.

For convenience, this Policy uses the term “Cookies” to include these technologies where appropriate.

Vidysea may use Cookies for purposes such as:

• enabling website functionality;
• maintaining secure login sessions;
• authenticating users;
• protecting accounts;
• remembering preferences;
• preventing fraud;
• understanding how Services are used;
• diagnosing technical issues;
• measuring performance;
• improving website functionality;
• measuring marketing effectiveness where legally permitted;
• supporting communications; and
• improving user experience.

5.1 Strictly Necessary Cookies

These Cookies are necessary for basic website or platform operation. They may support:

• login;
• authentication;
• account security;
• session management;
• fraud prevention;
• load balancing;
• consent preferences; and
• essential website functionality.

Disabling necessary Cookies may prevent parts of a Vidysea Service from functioning properly.

5.2 Functional Cookies

Functional Cookies may allow Vidysea to remember user choices and preferences. They may remember:

• language;
• display preferences;
• previously selected options;
• user settings; and
• other preferences intended to improve user experience.

5.3 Analytics and Performance Cookies

Subject to applicable law and user choices where required, Vidysea may use analytics technologies to understand:

• number of visitors;
• pages viewed;
• navigation patterns;
• duration of sessions;
• technical performance;
• error rates;
• device/browser characteristics;
• traffic sources; and
• general interaction with our Services.

This information helps Vidysea improve website performance, PathLynks functionality and other Services.

Where reasonably practicable, analytics may be performed using aggregated or de-identified information.

5.4 Marketing and Advertising Cookies

Where legally permitted and appropriate, marketing technologies may be used on Vidysea's general websites to:

• measure advertising campaigns;
• understand campaign effectiveness;
• avoid repeated advertisements;
• understand referral sources; and
• support marketing to eligible adult users.

Where consent is required for such Cookies, Vidysea will seek appropriate consent before activating them.

Vidysea gives particular consideration to child users of PathLynks.

Vidysea does not use children's PathLynks assessment responses for tracking, behavioural monitoring or targeted commercial advertising directed at those children.

Vidysea does not intend to use Cookies to create an advertising profile from a Child's PathLynks assessment responses.

Cookies may still be used within PathLynks where reasonably required for:

• account authentication;
• security;
• session management;
• platform functionality;
• technical diagnostics;
• authorised educational analytics; and
• other legitimate operational purposes.

First-Party Cookies

These are Cookies set directly by Vidysea or a Vidysea-controlled website/platform. They may support:

• authentication;
• security;
• user preferences;
• session management; and
• website functionality.

Third-Party Cookies

Some Vidysea Services may use technologies provided by independent service providers. These providers may support services such as:

• website analytics;
• communications;
• authentication;
• payment processing;
• embedded content;
• customer support;
• advertising measurement; or
• other technical functionality.

Third-party technologies may be governed by the relevant provider's privacy and cookie practices.

Cookies may be:

Session Cookies

 These generally expire when the browser is closed or the session ends.

Persistent Cookies

 These may remain on the device for a defined period or until deleted.

The retention period for a Cookie will depend upon its function and the technology concerned.

Vidysea will seek to avoid retaining Cookies for longer than reasonably necessary for their intended purpose.

Where applicable law requires user consent for non-essential Cookies, Vidysea may display a Cookie banner or Cookie preference tool.

Users may be offered options such as:

• Accept All
• Reject Non-Essential
• Manage Preferences

Strictly necessary Cookies may remain active where they are required to provide the website or Service and do not require optional Cookie consent under applicable law.

Where implemented, users may manage Cookie preferences through:

Cookie Settings / Manage Cookies

The available settings may allow the user to activate or deactivate categories of optional Cookies.

Changing Cookie preferences will not necessarily delete Cookies already stored on the device. Users may also need to delete existing Cookies through browser settings.

Most browsers provide controls allowing users to:

• view Cookies;
• delete Cookies;
• block Cookies;
• block third-party Cookies;
• clear site data; or
• receive notifications concerning Cookies.

The exact procedure depends upon the browser or device.

Blocking all Cookies may affect the availability or performance of certain Vidysea or PathLynks features.

Vidysea may use analytics tools to understand how its Services perform.

Analytics data may help Vidysea:

• identify technical problems;
• understand user journeys;
• improve website design;
• improve PathLynks;
• improve content;
• analyse traffic patterns; and
• develop better Services.

Where an analytics provider independently processes information, its own privacy terms may also apply.

Vidysea websites may contain or subsequently include embedded content such as:

• video players;
• maps;
• social-media features;
• chat tools;
• payment facilities;
• appointment tools; or
• other integrations.

Such third-party services may place their own Cookies or similar technologies when their functionality is used.

Vidysea does not control independent third-party Cookies except to the extent that Vidysea controls whether the applicable integration is enabled.

Vidysea may conduct online campaigns aimed at eligible adult users, parents, educators or institutional audiences.

Where legally permitted and subject to applicable consent requirements, technologies may be used to understand whether users:

• saw an advertisement;
• visited a Vidysea page;
• submitted an enquiry;
• completed another relevant campaign action; or
• interacted with campaign content.

Vidysea does not intend to use a child's PathLynks assessment responses for such advertising measurement or targeting.

Browser-based “Do Not Track” or similar signals may not operate consistently across websites and technologies.

Where Vidysea is legally required to recognise a particular preference signal, it will take steps to comply with the applicable requirement.

Users may use Vidysea's Cookie preference mechanism, where available, to manage optional Cookies.

Cookie-related information may be protected through reasonable measures appropriate to the nature and purpose of the information.

Users should also protect access to their devices and accounts.

Vidysea may:

• introduce new website functionality;
• change technology vendors;
• implement new analytics tools;
• remove existing technologies;
• introduce new platforms; or
• launch future Services.

Accordingly, the Cookies used by Vidysea may change over time.

The Cookie Policy may be updated when appropriate.

Because Cookies may change as Vidysea's websites and technology evolve, Vidysea may maintain a Cookie preference centre or cookie inventory identifying Cookies currently in use.

Where maintained, the inventory may include:

The live inventory, where available, should be treated as part of this Cookie Policy.

Unless a separate Cookie Policy is provided, this Policy shall apply to online products, applications and Services subsequently launched or operated by Vidysea Education Pvt. Ltd.

Where a future Service uses materially different technologies, Vidysea may provide additional notice or Cookie controls.

Vidysea may update this Cookie Policy to reflect:

• changes in technology;
• changes in vendors;
• new Services;
• new Cookie categories;
• legal developments; or
• changes in business operations.

The revised version will display an updated “Last Updated” date.

For questions regarding Cookies or privacy:

Vidysea Education Pvt. Ltd.

 Privacy / Grievance Officer: Shubhi Goel, Manager Operations

Email: complaints@vidysea.com

Phone: 9773602813

Website: www.vidysea.com

 Address:

 Office Space Unit No. 105, Tower-B, 10th Floor

ATS Bouquet, Plot No. A-02/2

Sector-132, Noida – Gautam Buddha Nagar

Uttar Pradesh – 201301

India

PathLynks is a proprietary product of Vidysea Education Pvt. Ltd.

Unless expressly stated otherwise, this Cookie Policy applies to www.vidysea.com, PathLynks and current and future Vidysea websites, platforms and online Services.

© Vidysea Education Pvt. Ltd. All rights reserved.